June 28, 2016

9 Best Ways to Make Your Videos Viral

Where to Start is What People Want Video is the new medium to reach people. According to research, Internet video to TV has risen 50% during 2015, and will continue to grow rapidly, increasing 3.6-fold by the year 2020. But what makes an individual video so good, that it becomes viral? Well, there are a few explanations for that.    Before making and uploading any video, it’s crucial to understand what your audience is after and to have some idea of how they might respond to it. What’s more, the subject matter must appear to be useful for users, and for […]
June 23, 2016

Are Mobile Pages Becoming Faster With Google AMP?

Back in October, 2015, when Google launched its AMP (Accelerated Mobile Pages) Project, numerous technology companies hope onto the bandwagon. This new initiative was described by many as Google’s answer to Apple News and Facebook Instant Articles.
June 17, 2016

The Power Of Video Content (Updated)

Video content has superpowers!!! As a branding tool, as a education tool, as a communication tool … video has a lot of advantages compared to other content marketing forms and it’s time to start using it for your business.
June 14, 2016

Not All Video Players Are Created Equal

The efficiency of video player depends on a video platform behind it. Video platform should provide many video options ( such as encoding, streaming, customization of your video player, management of your video content, video monetization, servicing you video ads). Besides the basic options, every platform should offer …. well, a little extra that could significantly influence users video marketing success.
June 9, 2016

Tools We Use In Our Content Marketing Efforts

If you don’t know how to handle your content marketing strategy or don’t work on improving it by bringing some new fresh ideas, your fans will eventually become bored with your outreach efforts. I can’t help you with creatives but I can help you getting yourself organised. Here are my top six online tools that we recommend as a perfect choice for time saving and better organization of your content marketing.
June 7, 2016

Video Ad Spending on Social Platforms Is Constantly Increasing

Video marketing has become the center of attention of all popular social networking websites ever since  Facebook began selling autoplay video advertising in 2014. People are spending a great amount of their free time on social networks, which is the main reason why marketers are looking that way.
May 26, 2016

2016 Already Is The Year of Video Marketing

The start of 2Q of 2016 for content marketers means reevaluating their content marketing  methods and determining new fresh ones, to heat up for the summer season that’s on the way. One of the top questions marketers should ask themselves is are they using the right tools to achieve their marketing goals? If the results of the current marketing strategy are poor, then they need to change something, include something new, look for the new ideas, follow the latest trends that do work.
May 24, 2016

The Rise Of Mobile Video Advertising (Infographic)

As mobile usage is rising each day, it’s advisable for all business, big or small, to adapt their websites for mobile usage. Currently, 79% of B2B marketers stated they had a mobile-friendly site in 2016. The figure represents an increase compared to the state in 2014 when 57% of respondents said they had one.
May 23, 2016

BridTV Player Adopting New Streaming Protocols Support (HLS and MPEG-DASH) & New Ad Tag Waterfall Feature For Pre-Rolls

Another day another new feature release for the Brid.Tv player and CMS. As video marketing trends are rapidly changing, and our clients request  for delivering a valuable video content are multiplying, we decided to stay in touch with those requests and try to give our best to make their desires become their reality by making a couple of tweaks on our player.
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