Looking for Brightcove alternatives? Start here
by | Sep 13, 2016 | Editorial, Marketing, Monetization | No Comments
brightcove alternatives

A Video Platform That’s One of Its Kind

The online video market continues to evolve at lightning speed, and for the past year we’ve seen so many new developments, all of which make it increasingly easier for publishers to expand their e-businesses.

Almost every single business endeavor today requires the video form – whether it’s you’re a content creator, content marketer, influencer or a businessman looking to making an impact on a massively competitive market.

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How To Make a Video SEO Strategy
by | Oct 30, 2015 | Editorial | 1 Comment
Video SEO

Video content can serve you as a fantastic tool for increasing conversions on any website. Nowadays brands more than ever are using videos on landing pages and on other pages of their websites to keep visitors engaged and convince them to make a purchase. The impact video has on increasing visits on your web page proves the fact that posts with videos attract 3 times more inbound links than plain text posts. That is why video marketers need to make a good point while making a video that will be a part of their marketing strategy. Making a successful Video SEO Strategy is about attracting visitors with your video and making them stay on your website,  and eventually converting them into your regular visitors. Here’s what to keep in mind if you want your video content to drive more search traffic to your own website: (more…)

Brid.Tv Video Player 2.0!
by | Aug 20, 2015 | Editorial, Platform Updates, Video Industry News | No Comments
Brid.Tv Player 2.0

Power your videos with Brid.tv 2.0 Video Player! Just when you thought there is nothing new to be said in video players world, Brid.Tv 2.0 player is here to prove the opposite. We are happy to announce our Brid.Tv improvements that we have cooked in our labs for the last couple of months. We’re thrilled to provide a solution to our customers that will optimize their social sharing options, improve their video quality, that could provide delivery of their video content directly to any device (both mobile or desktop) faster than before, and (with our new features) make their video experience one of a kind. Our publishers will now be able to enjoy real level-up of performance and smoothness like they could only expect from the most expensive enterprise video platforms on the market. Check out our new explainer video which underlines all benefits of our platform, and all the good stuff that Brid.tv, as an enterprise-level free online video platform and player solution, has there for you. It has never been a better time to sign for the Brid.Tv player, one true future of the free video publishing, than it is now.

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43 % of all video views took place in Q4 of 2014
by | Mar 18, 2015 | Video Industry News | No Comments
video views

Invodo found that 43 % of all e-commerce video views during last year occurred in Q4. Sunday was the most popular day of the week for e-commerce videos, especially during the last two months of the year, which was the holiday shopping season. Undoubtedly, the holidays gave the fourth quarter a huge leverage over the rest of the year. Invodo also states that e-commerce video views in 2014 grew 54 % over 2013.  According to this research, 81 % of all shoppers online research products before buying. Shoppers who watched a product-related video were 1.6x more likely to buy the product than shoppers who didn’t watch a video. This research also shows that online-only retailers saw a 1.7x lift from video viewers, compared to  multichannel retailers, who saw a lift of 1.2x. These facts prove the undoubtable video influence on online shoppers, and that video is definitely one of the most powerful selling tools in the presence.

Read more: http://www.onlinevideo.net/2015/03/shoppers-who-watch-videos-are-1-6x-more-likely-to-buy-invodo/  

3 Good Reasons Why YouTube Shouldn’t Be Your Only Video Publishing Choice
by | Mar 12, 2015 | Editorial, Marketing | No Comments
youtube

No one can deny that YouTube is the 800lb gorilla of the online video industry. Owning almost one fifth of the video advertising market, it is an influential video platform, to say the least. But being successful by and in itself doesn’t mean that everybody will get an equal piece of the pie. When choosing a video hosting and publishing platform, one should consider strategic business goals, budget disposal, and carefully evaluate all the available options.

One of the best ways to promote your business in today’s market would certainly be through rich video content. A strong video inventory is becoming an essential marketing tool, as video encourages brand engagement and shareability. (more…)

What Does YouTube’s HTML5 Default Support Mean For The Online Video Industry?
by | Feb 5, 2015 | Editorial, Video Industry News | No Comments
youtube

YouTube introduced HTML5 support all the way back in 2010. After five years, the search giant’s popular video site now defaults to HMTL5 on the web instead of Flash and also defaults on Chrome, IE 11, Safari 8 and Firefox browsers. In fact, It was only a matter of time before this has to happen, as the decline for the widely-used Flash platform was doomed even before 2010’s YouTube’s introduction.

It has to be that all started with the Apple’s decisive drop on supporting Flash platform way back in 2007 on first introduction of the iPhone. At the time, Flash was considered the standard for web-based video, although, it had many technical difficulties. It wasn’t  a native component of most browsers and had to be enabled with a built-in plugin or a downloadable one from Adobe. It was also resource intensive and had a long history with security vulnerabilities that put users at risk. (more…)

The Beginning Of Video Domination In 2015
by | Feb 3, 2015 | Video Industry News | No Comments
digital content

It’s just the beginning of the year, and according to the latest results of all big guys of online and tech industry, it’s already all about the video. These are the latest revealing facts that show the domination of video in the online industry:

  1. Facebook announced it’s up to 3 billion video views per day
  2. Amazon revealed that it spent $1.3 billion on video in 2014
  3. Twitch doubled its monthly viewers to 100 million (as we mentioned here),
  4. Twitter unveiled a 30-second native video feature
  5. Apple sold 75 million iPhone 6 and 6 Plus devices in the holiday quarter

It’s a really good start, but it all seems like that best of online video in 2015 is yet to come

Read more: http://www.videonuze.com/article/just-a-month-into-2015-signs-of-video-s-momentum-abound-with-big-growth-to-come

Why Should You Power Your Online Video With Brid.tv?
by | Oct 28, 2014 | Editorial, Video Industry News | No Comments
Brid Video

 

The very fact that the entire platform requires no contracts, no obligations and it’s entirely free for the webmaster to start using from day one and moving forward is in itself new and innovative. It’s a whole new webmaster-friendly approach in the field of enterprise-level online video platforms. You truly get enterprise-level service for no costs whatsoever. It’s tailored towards the big boys as much as the smaller sites. There are no cumbersome forms and contracts to sign.

The player we offer with this service is cutting-edge HTML5 tech, highly modular and modifiable in the sense that we can tailor its design to fit the webmaster’s website perfectly, next to the fact that it will run pretty much all streaming formats, have an extremely fast loading time and that it’s fully hosted on Amazon Cloud. (more…)

Welcome to Our Brid.tv Blog
by | Feb 14, 2014 | Editorial, Platform Updates, Video Industry News | No Comments
Welcome to Brid.tv

We’d like to take the opportunity to introduce ourselves and tell you more about what we do.

We recently started Brid.tv in 2013 but our team has actually been working together for many years in the video industry and beyond. We are extremely passionate at what we do and always strive to do better.

Video on the web is what we know, and we really enjoy working with all the new technologies that are constantly evolving around online video and implementing them as soon as possible. Due to rapid development of HTML5 video technologies we are focusing most of our efforts on this.

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