Today it’s easier than ever to produce and deliver video content, and considering its ability to increase brand engagement and enhance customer loyalty, it should be every marketers number one tool occupation while creating its marketing plan. No wonder that over 70% of marketing professionals claim that video converts better than any other medium online.
When you’re developing your digital plans, you should be thinking about various options you can integrate video into your content marketing, on your web page, share it across all major digital and social media channels, utilize it while creating your SEO strategy. (more…)
When it comes to promoting your company or service on Twitter, it can be really challenging to find the time to get through everything, and get the most out of Twitter. The most convenient thing about using Twitter as a marketing tool gives you the opportunity to look at, retweet, favorite, or comment on anything you want at anytime. By using a Twitter business account, you get a chance to follow your target customer, their activities, and work on building a closer relationship with them.
Posting on Twitter is different from every other social media. There are many theories about how to use visually those 140-character increments on Twitter to drive more traffic to your business or website and effectively use Twitter as a marketing tool. Here’s some tips that can help you out with that: (more…)