2016 Social Media Image Sizes Cheat Sheet (Infographic)
by | May 17, 2016 | Editorial, Marketing, Social | 1 Comment
image size

Social media channels are one of the most favorite places people spend their free time when they want to be informed, amused, to have fun, or find out what are the hottest trends and topics nowadays. We have talked on and on about how important is to be properly presented on your social media profiles/pages and we will continue talking about it because building your brand name is one of the essential things you need to get in line if you want to gain credibility and leadership within your industry. (more…)

Pre-roll for FaceBook Wall Feature
by | Feb 16, 2016 | Editorial, Monetization, Platform Updates, Social | No Comments
Pre-roll

There has been a huge increase of video content consumption on Facebook. According to latest data, Facebook is now seeing 100 million hours of video watched daily.

“Video is an important part of the Facebook experience, and continuing to invest here is important for allowing people to share and consume some of the most engaging content,” stated Facebook co-founder and CEO Mark Zuckerberg. (more…)

2015 Best Times to Publish Content for Social Media Engagement
by | Jan 8, 2016 | Editorial, Marketing, Social | No Comments
Publish Content

10 years ago on 7% of the US population used one or more social networking sites. Nowadays of those who use the internet a massive majority of 76% of Americans use social media.

Because of the impact it has on modern population, social media is already one of the most important tools for online promotion. 86% of marketers believe that social media is important for their business, and around 84% of marketing professionals think social media can enhance relationships with existing customers.
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Benefits From Shifting Your Video From Tv To Digital
by | Nov 12, 2015 | Editorial, Marketing, Social | No Comments
video content

The online video domination grows

Only a decade ago, after tailoring their video content,  video creators were facing with just one problem –  adjusting it to TV screens. Now it’s all about digital. The internet is quickly becoming a synonym for effective video marketing as it helps companies across the world to target their audience and proves to be a faster and more economical medium for promoting products and growing businesses.  Around 40% of the world population has an internet connection. AOL’s sixth annual State of the Video Industry report shows spending on US digital video ads grew by 42% to $7.46 billion this year, and it’s expected to reach over $13B by 2019.  Due to this new video industry state of play, marketers are more and more shifting their creatives from Tv to digital. Video makers have to keep in mind how to adopt their content to various types of devices and social platforms out there to get the video in front of as many eyeballs as possible. These are the new rules of distribution video content marketers are facing  in the increasingly crowded world of online video.
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Your Social Media Marketing Plan From Scratch
by | Oct 5, 2015 | Editorial, Marketing, Social | No Comments
Social Media

Social media is an essential part of today’s marketing plans. Two main questions for beginners in social marketing are: how do you get started with your social media marketing strategy? and how can you be sure that your efforts on social are effective? To achieve success, every step of  your social marketing promotion needs to be carefully planned. Keep notes and follow us. (more…)