There are so many things going on the ever-evolving world of video content marketing. This is a selection of the hottest stories we picked up during the previous week. From social media marketing, over latest SEO findings to strait up video content marketing. These are the inspiring scoops, most of which offer cool tips and tricks you can use to grow your e-business. Check them out! (more…)
The number of brands that use video content marketing strategy has definitely increased. Currently 87% of online content such as blogs, articles and images is in the form of a video. According to Cisco, by 2017, video will account for 69% of all consumer internet traffic. (more…)
Video can serve as a great supplement to whatever marketing strategy you’ve defined for promoting your company’s website. Stats show almost 70% of B2B marketers claim that video converts better than any other medium online, and 82% of B2B marketers reported success with video marketing initiatives. There are lots of options how you can use you video to increase the chances that people end up at your website and essentially become leads. It’s advisable to create video content in which people will be interested in and make it easily reachable. Here are some extra tips that can help you out: (more…)
Content marketing is becoming the essence of marketing departments across the world. Latest stats show that companies spent around $118 billion on content marketing in 2014. A study from Curata reveals that 75 percent of marketers plan to increase their investment in content marketing in 2015. This year won’t just belong to big brands. With more opportunities than ever before for marketers to launch their brand identity, small businesses should be ready to spreading their messages out there. Around Sixty percent of small B2B business owners said they plan to increase their content production in 2015. In fact, 94% of them already use content marketing in some form. Here are some tips what you can pay attention to if you want to make a big business push while creating your content: (more…)
A Facebook page can be a great free marketing tool for promoting your businesses. These pages let businesses identify themselves in an interactive way, by sharing links, images and posts. While publishing content on Facebook, publishers can advertise their work in front of a large audience as this social network is getting more popular.
Videos can play a great role in any brand’s marketing strategy
Video content may serve you as a great call-to-action button when it comes to engaging and attracting your audience. Check out the latest stats which prove the benefit of sharing your video content on Facebook: