BridTV Video Player Plugin – Now Nielsen Certified
by | May 22, 2019 | Editorial, Platform Updates | No Comments

Video Player Plugin

To claim a high spot on the modern-day digital market ladder is a hard and bumpy road. The first step to avoid these bumps is reaching out to audiences worldwide. Acknowledging this means you’ve started your journey towards faster growth. The sheer complexity of today’s online advertising scene brings us to an increased variety of solutions and strategies. In order to achieve what’s best for your own business, you have to look at the bigger picture. Having the right video technology implemented on your web pages is paramount. At no point, however, must you lose sight of what matters the most: audience retention. Keep in mind that a successful online business greatly depends on understanding your audience. The BridTV Video Player Plugin will help you achieve this and more, especially with the latest batch of updates.

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Video Analytics 101: Optimizing Video Metrics With Nielsen Integration
by | Apr 1, 2019 | Monetization, Platform Updates | No Comments

Nielsen analytics

When it comes to setting up a digital marketing strategy and monetizing your web site’s content, there are a number of aspects to consider. The main objective is to stay focused on video. Video has become the most powerful weapon in today’s business scene. After all, it’s been confirmed recently that 85% of all Internet users in the US watched online video content every month across a variety of devices. Having organic traffic and plenty of video content is one thing. You need a solid system set up in order to analyze your data. Nielsen analytics is a vital ingredient in that sense, but we’re getting ahead of ourselves.

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