Nailing your digital marketing campaign is only possible if you’re using top-of-the-line metrics; an aspect that’s particularly important if your business endeavor relies on video. Optimizing your ad performance (as well as the performance of video content in general) is undoubtedly your top priority. With the help of the enhanced, freshly implemented BridTV Analytics Engine you will be able to boost your income and improve monetization. As a web publisher you may utilize Brid Analytics to gather across-the-board metrics and in-depth video player analytics.
Okay, so your business is a success and you’ve managed to implement a solid strategy into your plan. In order to take your online business to new heights, it would be wise to consider new and innovative technologies. The latest edition of the BridTV HTML 5 video player has recently been improved with highly advanced tech, that allows you to optimize your monetization strategy even further. The BridTVG White-Label Video SSP solution could be the new angle you need to upgrade your business model.
With so much going on in the industry today, business owners are facing quite a lot of different challenges. Web publishers and diverse online business can only stay afloat by making an effort to establish an effective ad revenue strategy. This is only possible by understanding the basics. How contemporary mobile ad monetization works is not too hard to grasp.
BridTV recently launched a heavily enhanced edition of the powerful analytics engine. Coinciding with this release, we have also upgraded the video player monetization segment to streamlines our groundbreaking ad tech, so that publishers can generate their income faster than ever.
BridTV has come a long way and has just expanded its vast array of features by including an Android SDK (Google Certified). We’re constantly stepping up our game, giving our video technology plenty of room to evolve, so we can unlock even more outstanding features for publishers.
You can now fully utilize our Brid player and all its monetization options inside your Android app all with the assurance that it has been certified by Google, so you have no worries in running your Google ad stack through the player.
Video represents a source of profit for so many brands and companies, albeit the market keeps getting more and more competitive with each passing year. Meanwhile, audiences are becoming larger and harder to please. This comes as a massive challenge for medium and small businesses that generate income via video.
On the plus side, if you’re hoping to create an impact with your brand or business through video monetization, you should know that it’s not only possible but right now, there is actually an amazing variety of options out there.
Hardly any business can be conducted without the use of video content and online video platform of any type these days. In accordance to that, we’ve seen exponential growth in video content marketing, which has now become the chief tool for publishers to get their brands out the door and into the online world.
60% of both B2B and B2C marketers already use video for marketing (OptinMonster) and over 50% of web users look for a video before visiting a store, says Google. With stats like these, it is easy to see that the video form has taken over a majority of the e-business, virtually turning the Internet into a giant hub for video content creation and video content promotion.
When you’re using video to improve your business, there are only a few things that are going to become your priority – video views and monetization. You might be surprised to know that increasing video views and improving monetization can easily be done. If you’re looking to improve your strategy in this manner, you should know that you do not have to worry about the video itself, but rather about the speed of your page.
On April 12th 2015, FaceBook Instant Article will be turned into an open platform, that will be available for all publishers of any size. According to the company, the main goal is to provide a fast and immersive reading experience for people on Facebook.
Instant Articles are aimed to solve some specific problems Facebook users are faced with, especially slow loading times on the mobile web. It’s a huge problem for people who prefer reading news on their phones and one Google, with their AMP Project initiative, is trying to solve as well. The problem doesn’t concern only the consumers. It has a huge impact on publishers, specifically those with audiences with low connectivity. (more…)
With all the good stuff that Brid.tv has offered you so far and with new business and pricing model created thanks to the feedback from our publishers it’s time now to start making money with us. Brid.tv has partnered up with LiveRail to provide publishers a way to easily monetize their content through our platform.