Deliver Stunning Video Experience To Your Facebook Instant Articles Audience
by | Jul 10, 2017 | Marketing, Platform Updates, Video Industry News | No Comments

Deliver Stunning Video Experience To Your Facebook Instant Articles Audience

Facebook Instant Articles started out last year as a way to solve specific problems Facebook users were faced with, especially slow loading times on the mobile web. As with all things Facebook was on top of matters pretty quickly, which comes as no surprise. By using Instant Articles, publishers have their ads showing (as well as relevant data) and they have full control over the reading experience of their audience. In return Facebook got quality content people would enjoy/like/share and bring even more popularity to world’s biggest social networking site.

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Facebook Video: Links, Stats, Engagement, Audience Reach…
by | Jun 7, 2017 | Social, Video Industry News | No Comments
Facebook video

Unless you slept under the rock for the last couple of years you know how important it is to promote your business with video. And you know how important it is to be present on every screen and every platform. We’ll talk about getting yourself to every screen (desktop, laptop, iPhone, Ipad, Android etc.) some other time. As for platforms we’ll stick with Facebook today.

With potential Facebook Video viewing audience of 1.71 billion monthly active users, it’s easy to see why so many publishers are turning their heads exclusively to Facebook video. A plethora of options Facebook is offering is what keeps it growing. From Live Video over native video posting and video sharing options to video advertising and Facebook Instant Articles, there is something for every type of business.

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Pre-roll for FaceBook Wall Feature
by | Feb 16, 2016 | Editorial, Monetization, Platform Updates, Social | No Comments
Pre-roll

There has been a huge increase of video content consumption on Facebook. According to latest data, Facebook is now seeing 100 million hours of video watched daily.

“Video is an important part of the Facebook experience, and continuing to invest here is important for allowing people to share and consume some of the most engaging content,” stated Facebook co-founder and CEO Mark Zuckerberg. (more…)

How To Use Facebook Video To Drive Business Results
by | Aug 11, 2015 | Editorial, Social | No Comments
facebook video

Video content shared on Facebook may serve you as a great call-to-action button when it comes to engaging, informing and attracting your audience. And now more than ever, as the latest stats show, Facebook video views continue to rise, and many industry experts predict it will outgrow YouTube. Although YouTube is still the clear leader in video sharing, delivering 3 trillion video views during 2015, Facebook is catching up, with a 2 trillion views this year.

It looks like Facebook is doing their best to make it a #1 video share platform. And they have the traffic to support it. We need not talk about the obvious potential for your business. Instead let’s talk about what you can do to best leverage Facebook’s video potential. (more…)