Year in, year out every December gets overcrowded with ‘next year marketing trends’ articles. Yes, I too have joined the hype, after all BridTV is at the forefront of the tech rat race with access to both, new tech achievements and publisher trends. But, let’s change the approach to ‘trends in marketing’ topic this time by discuss what has happened in 2016 first and then, later on, predict 2017 trends.
I’ve made a few spot-on predictions about ‘trends that will dominate in 2016’, here’s how things really panned out.
Getting into content marketing is a long uphill struggle. While you work your way towards things like organic traffic, reaching target audiences and actual profit, well, you are most likely to feel the burn of all the bad sides of content marketing. On the flip side, if you persevere the results can be tremendously positive for your business. So, instead of going with endless material and info about your product, just bear in mind that people always want to be entertained while getting useful info – ya know, something they actually need. They will be on the lookout for quality content and reliable info – as opposed to blatant marketing schemes. But we’re getting ahead of ourselves, so let’s start with the bad stuff first.