December 10, 2015

Case Study: Fashion/Makeup/HairStyle Videos

Being a girl in a tough world, in a constant rush, it’s hard. To stay in shape all the time, to look your best, and still have the time to do your daily routines. Nowadays beauty websites are the ones that we rely on to help most of us with providing the best beauty tips 24/7. Which got me thinking on what is the state of video in the online beauty industry. The amount of information available to all the Fashion/Makeup/HairStyle fans out there is astonishing. In the past couple of years, interactive features have become an essential part on websites […]
January 23, 2015

Beauty/Fashion Blogs and Brid.tv

We have already mentioned in our previous post about video content marketing here, that video content is getting a bigger and bigger role every day now. Clearly that’s because of its unique impact on the audience. Because it offers so many ways in which you can make your video content intriguing and engage your potential clients. The fact that the top 100 brands have invested over $4B in creating video assets (1) only shows the importance of video in business and marketing nowadays. What’s more, predictions for 2015 suggest an even bigger presence of videos on all platforms. Last year […]
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