If you’re a web publisher, you certainly know that audiences are devouring video content these days. Videos have become the main form of expressions for a majority of content creators. For the last several years though, even with the world’s vast library of online videos at everyone’s fingertips, live streams and live streaming have taken center stage. Subscription-based streaming services such as Amazon Prime, Netflix, HBO Now, Hulu and others are becoming the easiest and fastest way for people to get their hands on everyday entertainment and preferred premium content.
As the market of online video continues to thrive, more and more businesses are hopping on the Live Streaming bandwagon. With the Live Streaming option publishers can to rely on BridTV’s new technology to create and stream their own live streams, utilizing the BridTV video player. There’s also additional branding with the customized player skin, as well as the ability to monetize live stream with pre-roll video ads. Furthermore, infrastructure is completely provided by BridTV and is super-fast and easy to set it up.
Functionality and straightforwardness should be one of the main goals of every video platform. In an effort to expand and make things even smoother, the BridTV team is constantly working to bring in nifty new features for the video player and CMS. So, while video marketing trends are rapidly changing, and with clients constantly requesting valuable video content, our aim is to answer those requests and more. The BridTV player is constantly being fine-tuned and improved, and is currently introducing a cool new facet – adaptive HLS streaming support for videos uploaded and encoded by Brid.