When you’re using video to improve your business, there are only a few things that are going to become your priority – video views and monetization. You might be surprised to know that increasing video views and improving monetization can easily be done. If you’re looking to improve your strategy in this manner, you should know that you do not have to worry about the video itself, but rather about the speed of your page.
With mobile being at the center of most publishers attention nowadays, having a fast and nimble video player witch loads quickly across all devices and browsers is a must The BridTV player is devised with a specific idea to be as fast and straightforward as possible.
In a nutshell, your goal is to have fast page load times. When a page is slow, chances are that viewers will leave quickly losing those precious ad views. Fact that 53% of mobile users abandon sites that take over 3 seconds to load comes as no surprise. What more, with Google’s indication that site speed is one of the signals used by its algorithm to rank pages staying on top of speed problem should be every business priority list much more than before.
How To Speed Thing Up?
For that purpose, BridTV async embed code asynchronously loads our video player and/or outstream ad unit, allowing the rest of the page to render simultaneously and significantly improve your page performance and your ad performance as well.
Besides faster loading pages, decreasing ad latency and running an optimized number of displayed ads directly influences fill rates and CPM.
Interested in solutions BridTv provides to grow your audience and boost your ad revenue? Let us know what you are looking for in a video platform so we can put forth the best plan for your business.