Google Buys Anvato, Adds Cloud-based Tools for Online Video Programs
by | Jul 13, 2016 | Video Industry News | No Comments


The official word is that Google is now closer to turning into a one-stop, cloud-based service for major media companies. It was recently announced that Google purchased Mountain View, California-based tech company Anvato. The full details of this deal were not disclosed to the public.

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Specifically, Anvato is now a part of Google’s Cloud Platform. It’s a media content platform that automates the encoding, editing, publishing and secure distribution of video through various platforms. Google previously offered cloud-based rendering, media archiving, video transcoding, distribution and so on.

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Tagged: cloud platform, google