Facebook Jumps on TV Streaming Bandwagon
by | Oct 18, 2016 | Marketing, Social, Video Industry News | No Comments

Recently Facebook officially confirmed the incorporation of a new feature that gives users the ability to stream video to TVs through Apple TV and Chromecast units. As we reported earlier, this denotes testing the ability for people to stream videos — including live ones — making them available from the desktop version of Facebook as well as the iOS app, with Android coming soon.

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Brent Ayrey, product director at Facebook wrote: “We’re focused on creating video experiences that people want, and we’ve heard that people want different options for how and where they watch videos that they discover on Facebook.”

Twitter, for instance, allowed users to tweet about news and other live events while they are actually happening and Twitter moved closer to TV with apps supporting Amazon Fire TV, Apple TV and Xbox One. Facebook is just joining in, as it reaches for more video content on more devices.

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Tagged: Facebook, streaming, TV, video streaming