Facebook Instant Articles started out last year as a way to solve specific problems Facebook users were faced with, especially slow loading times on the mobile web. As with all things Facebook was on top of matters pretty quickly, which comes as no surprise. By using Instant Articles, publishers have their ads showing (as well as relevant data) and they have full control over the reading experience of their audience. In return Facebook got quality content people would enjoy/like/share and bring even more popularity to world’s biggest social networking site.
At it’s core Instant Articles is a mobile publishing format that enables publishers to distribute articles to the Facebook app 10 times faster than the standard mobile web. It’s easy to see why having a nimble, fast-paced and flexible video player with full support for it was an absolute must for many of our publishers. Deliver stunning video experience to your #FacebookInstantArticles audience Click To Tweet
When you try to improve your business via Facebook, it’s not just about the size of your audience, it’s how engaged they are with your content. Having a feature-rich video player, that is able to deliver video content fast on each and every platform gives you an opportunity to be one step ahead of your competition.
From today BridTV provides Facebook Instant Article embed code support out of the box for all!
Your video content and BridTV video player will appear in your Instant Articles with all other perks that come with it, delivering stunning video experience to your audience being just one of them.
We’ve also released a new update for our WordPress plugin to work with Facebook Instant Articles! The entire process in WordPress is completely automatic and transparent to the user. If you’re using the Brid CMS to handle your videos, just simply copy and paste your Instant Article embed code to your Instant Article web pages.
With our latest update not only did we gave you the tools to expand audience reach (Facebook Instant Articles support), drive viewer engagement (adaptive HLS Streaming) and the monetization of your video content (autoplay of VPAID 2.0 creatives on mobile devices, ad block recovery revenue and YouTube video monetization), but we also cut down your costs (price and bandwidth comparison to top video platforms) allowing you to pay less per bandwidth for the BEST ENTERPRISE level of service.