Digital Video Advertising Is Only Becoming Larger
by | Mar 22, 2016 | Video Industry News | No Comments

According to Cowen and company data published in Q1 2016, US digital video ad spending is expected to reach $28.08 billion in 2020, which is up from $9.90 billion in 2016. According to these stats, video content will become the fastest-growing category on mobile and on the desktop from 2016 through 2020. In 2015, video accounted for 17.7% of total spending. This year, video is expected to account for 19.7% of total spending.

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Tagged: Digital Advertising, video advertising, video content