Tech industry’s largest companies have banded together to boost the quality of online video
by | Sep 8, 2015 | Video Industry News | No Comments

The new Alliance for Open Media seeks to create new online video compression technology by 2016 or 2017 designed to make better use of the networks that deliver online video to smartphones, computers, streaming-media devices, video game consoles and TVs. Improving video compression is a ceaseless activity, but what’s different this time is the motive behind the alliance — the desire to sidestep a patent-licensing minefield that afflicted what for years looked like the best next-generation video compression technology — and the range of players involved. The fact that this time Microsoft is on the same side as Google and Mozilla means the technology has a greater chance of succeeding.

Read more: http://www.cnet.com/news/tech-giants-join-forces-to-hasten-high-quality-online-video/

Tagged: Digital Media, online video, tech industry