If you’re a web publisher, you certainly know that audiences are devouring video content these days. Videos have become the main form of expressions for a majority of content creators. For the last several years though, even with the world’s vast library of online videos at everyone’s fingertips, live streams and live streaming have taken center stage. Subscription-based streaming services such as Amazon Prime, Netflix, HBO Now, Hulu and others are becoming the easiest and fastest way for people to get their hands on everyday entertainment and preferred premium content.
Delivering innovative ad solutions to publishers, the development team brings even more cool additions to the BridTV CMS. A majority of the latest updates have significantly increased the overall quality of the CMS, with just a smidgen of other divers improvements and upgrades.
The current online video market is becoming increasingly competitive, so having a data-driven digital marketing strategy is without a doubt your best weapon. This is especially true if you’re using video to monetize your website’s traffic. After making a considerable leap forward, we are now ready to provide publishers with a wider array of options when it comes to video analytics.
Our hardworking dev team has spent the past month or so meticulously fine-tuning our CMS and video player. By adding a variety of major innovations, the BridTV video platform now runs even faster and smoother. Our newly incorporated upgrades now offer publishers a highly improved video platform monetization system. We have further enhanced our ads revenue platform with several crucial new solutions, not the least of which is BridTV Marketplace.
We are determined to cater to the needs of publishers, as they work hard to optimize and improve their respective online businesses. For months our team has focused on improving the fundamental architecture of the BridTV Video Player. With the React Brid Player component, we have unlocked a truly indispensable element that’s guaranteed to enhance the development process as you’re ironing out your custom projects.
It’s tough competing in the OTT realm. The greatly expanding online advertising market now sees more and more businesses shifting their gaze towards OTT (Live streaming) when it comes to mobile and desktop video. Most publishers, are not only keen on tapping into this particular market, but they are also determined to improve their overall functionality of their sites and content delivery methods; which, in turn, focuses on boosting ad revenue and ROI. By offering Roku integration, and support for Fire TV via MRSS feeds, we create a more flexible and streamlined video player tech.
So, you have your online video business set up, and are already monetizing, but now you’re interested in migrating from one video player to another? Well, you’re in the right place. Should you feel inclined to switch platforms we can handle all content migration for you. We offer you the opportunity to move from one system to another swiftly and easily; no matter what you’re using right now — Brightcove, JW Player, Playwire.
When it comes to setting up a digital marketing strategy and monetizing your web site’s content, there are a number of aspects to consider. The main objective is to stay focused on video. Video has become the most powerful weapon in today’s business scene. After all, it’s been confirmed recently that 85% of all Internet users in the US watched online video content every month across a variety of devices. Having organic traffic and plenty of video content is one thing. You need a solid system set up in order to analyze your data. Nielsen analytics is a vital ingredient in that sense, but we’re getting ahead of ourselves.
Always staying ahead of the curve, and bringing new and exciting features, the BridTV platform, once again, evolves to improve your online video businesses. This week the BridTV video platform and CMS gets a fresh batch of improvements and updates, including better WordPress functionality within the WP BridTV player plugin.
BridTV has come a long way and has just expanded its vast array of features by including an Android SDK (Google Certified). We’re constantly stepping up our game, giving our video technology plenty of room to evolve, so we can unlock even more outstanding features for publishers.
You can now fully utilize our Brid player and all its monetization options inside your Android app all with the assurance that it has been certified by Google, so you have no worries in running your Google ad stack through the player.