BridTV Powers Esports Championship: Dota 2, Tekken, League of Legends and More
by | Jul 2, 2019 | Editorial, Marketing | No Comments

iesf world championship

We do not shy away from our passions. There’s no denying that a big chunk of our team is in love with games. We enjoy diving deep into video game experiences. Everything is on the menu, from the endless open-world magic of games like Red Dead Redemption 2 and The Witcher 3, to the non-stop multiplayer madness we sink our time into – like Fortnite, Overwatch, World of Warcraft, PUBG, Destiny 2, and, of course, League of Legends. So, when we’re not perfecting and improving our video technology, we fire up our favorite games on the PC, PS4, Nintendo Switch or Xbox One. Now it’s time to turn our gaze to the IESF World Championship.

(more…)

User Experience Comes First, Thanks to Better Ads Standards
by | Jun 27, 2019 | Editorial, How To..., Marketing, Monetization, Video Industry News | No Comments

better ads standards

Putting trust in a company these days has become vital to users and customers more than anything else. It’s not merely about getting a quality service or product. People are looking for a clear message, a sincere connection or something they can relate to. They keep this in mind at all times when they examine the possibility of doing business with an enterprises or other companies. Things are very similar in the online market. When people seek out information or entertainment, they want quality in addition to honesty. Right smack in the middle of this exciting and ever-growing world of technology, e-commerce and business, lies a brand new endeavor called Better Ads Standards.

(more…)

Comprehensive Video Player Analytics by BridTV
by | Jun 21, 2019 | Editorial, Marketing | No Comments

video player analytics

Nailing your digital marketing campaign is only possible if you’re using top-of-the-line metrics; an aspect that’s particularly important if your business endeavor relies on video. Optimizing your ad performance (as well as the performance of video content in general) is undoubtedly your top priority. With the help of the enhanced, freshly implemented BridTV Analytics Engine you will be able to boost your income and improve monetization. As a web publisher you may utilize Brid Analytics to gather across-the-board metrics and in-depth video player analytics.    

(more…)

BridTV: The Most Powerful JW Player Alternative
by | Jun 5, 2019 | Editorial, Marketing, Video Industry News | No Comments

jw player alternative

Conveying an accurate message about your business or product might be a difficulty task, albeit it comes down to overcoming one simple challenge – understanding what people want and letting them know how you can help them improve their own business. Maintain this as your primary objective and you’ll send ripples across the B2B market with your product/business. Video is the fastest and best way to send a clear message to consumers and customers out there. Did you know that today content marketers who are using video achieve a 66% higher average website conversion rate than those who don’t? In order to achieve even greater results both marketers and business owners are expanding their digital strategies with new ideas and new technologies.

(more…)

Video Monetization With Sleek Ad Metrics
by | May 10, 2019 | Editorial, Marketing, Monetization | No Comments

ad metrics

Video ads are evolving at an astounding pace. We’re pouring a great deal of effort into developing and improving ad tech for web publishers, so they can enjoy the advantages of a premium HTML 5 video player and a streamlined ads revenue platform. When it comes to ad technology and ads in general, every single business decision you make down the road needs to be based on reliable data. Working with various publishers lead us to creating a remarkably powerful analytics engine, featuring slick and effective ad metrics that are constantly at your disposal.

(more…)

BridTV: Video Analytics 2.0
by | Apr 17, 2019 | Editorial, Marketing, Monetization, Platform Updates | No Comments

video player analyticsThe current online video market is becoming increasingly competitive, so having a data-driven digital marketing strategy is without a doubt your best weapon. This is especially true if you’re using video to monetize your website’s traffic. After making a considerable leap forward, we are now ready to provide publishers with a wider array of options when it comes to video analytics.

(more…)

BridTV Marketplace: Boost Revenue With Premium Ad Demand and Google ADX
by | Mar 29, 2019 | Marketing, Monetization | No Comments

Google ADX

In the modern-day digital landscape, it has become apparent that video ads and video content, in general, have become the monetization lifeline for businesses big and small. So, if you are keen on increasing your website’s revenue stream, there are certain aspects of the business you need to focus on – optimizing and monetizing your traffic, and video is the best way to go. However, you must also decide what’s right for you. This is where our newly implemented tech, the BridTV Marketplace (powered by Google ADX), comes in.

(more…)

Prebid Integration: How Does Header Bidding Work?
by | Mar 27, 2019 | Editorial, How To..., Marketing, Monetization | No Comments

Header Bidding

Enhancing Video Monetization With Prebid

In the world of video monetization, staying ahead of the competition is never easy. Luckily, you can always upgrade your business model, albeit that can be a potentially overwhelming task for most business owners. So, you have decided to make the most out of your organic traffic and you wish to monetize video content. Well, Prebid is an ideal way to do that. You can set up a feature-rich video player and CMS, so you can monetize properly and then sit back and watch while your business experiences growth. There are several extremely effective techniques that allow you to do so, and header bidding is one of them.

(more…)

BridTV Android SDK – Google Certified
by | Mar 22, 2019 | Editorial, How To..., Marketing, Monetization, Platform Updates | No Comments

Android SDK

BridTV has come a long way and has just expanded its vast array of features by including an Android SDK (Google Certified). We’re constantly stepping up our game, giving our video technology plenty of room to evolve, so we can unlock even more outstanding features for publishers.

You can now fully utilize our Brid player and all its monetization options inside your Android app all with the assurance that it has been certified by Google, so you have no worries in running your Google ad stack through the player.

(more…)