November 22, 2016

Favor Viewability Over Fill Rate with BridTV Outstream Unit

Serving video ads within editorial content has quickly become one of the most used features BridTV has. When you what to reach out and engage to your audience in a meaningful non-intrusive way our innovative outstream unit servers the purpose. With our latest update outstream feature is now able to favor viewability over fill rate. If you find that your ad tags are having issues with viewability statistics, consider enabling this option. By default, all BridTV outstream units have this feature disabled.
November 2, 2016

Worldwide Mobile Internet Use Surpasses Desktop for the First Time Ever

Word just in. According to StatCounter Global Stats, mobile and tablet devices accounted for 51.3% of internet usage worldwide in October compared to 48.7% by desktop. To put it another way, mobile internet use has now surpassed the popularity of desktop worldwide.
October 27, 2016

Why Your Video Marketing Strategy Needs YouTube, Facebook And A Third Party Video Platform? (Infographic)

We’ve spoken at length about how important video is to forming your ultimate digital strategy. It is also a vital component to almost every aspect of modern-day business, whether you’re looking to make a mark in a very competitive B2B environment, or simply seeking to make an impact with your personal content.
October 19, 2016

Brid Platform Release – Version 2.8

The Brid team have been busy bees once more, having incorporated a ton of new features both to the CMS and video player, adding a wide range of overall improvements.
October 12, 2016

Programmatic Advertising is the Future and It's Already Here

These days it seems, programmatic advertising is very much a dominating force when it comes to ad spending. For those of you who are unaware, programmatic advertising denotes utilizing software and algorithms to automatically purchase data-based and highly targeted digital ads.
August 31, 2016

BridTV Spearheads New Online Video Tech, Publishers Monetizing Faster Than Ever

BridTV – Faster. Reliable. Easy-to-Use. Something’s cooking at Brid.TV. After months of hard work and preparation we are gearing up to take the online video market by storm. Brid.TV is ready to push the boundaries with newly incorporated VPAID (Video Player Ad-Serving Interface Definition) tech, thanks to which publishers will be able to drive higher ad revenue at a click of a button.
August 30, 2016

Online Videos: B2B's Most Powerful Tool for Content Marketing

We live in an age when the electronic entertainment industry is at its peak, while the Internet is predominantly about online videos. Using the Internet, people have begun to express and share their thoughts almost entirely through online video form. Making video content has become straightforward and fun for users worldwide. The same thing is happening with B2B (business-to-business) and e-commerce, where more and more publishers are utilizing video as a means of growing their businesses — be they large or small.
August 25, 2016

Key Facts You Should Always Take In Consideration Before Making A Video

Have you jumped into video content marketing bandwagon already? If not this might be your last chance to enhance your audience engagement by making video content simply because people are already overwhelmed with video. 300 hours of new material is uploaded to YouTube alone every minute!
August 2, 2016

8 Great Lessons in Online Video Marketing

There are a number of ways to get into the business of online video marketing, but the first steps are crucial. Online video marketing is on the rise to say the least, and more and more publishers are utilizing  video marketing for sales. For that reason, if you’re eager to get into the business, there are a few things you should know before you kick off.
Support