By now we all know video content has superpowers! There is no doubt video is a great branding tool, engagement tool, education tool, communication tool, marketing tool etc. However, one of the biggest problems marketers face today is what type of video should they be using to convey a message that would be appealing to their audience. Being a video platform has its perks. One of the perks is being able to measure how different type of videos perform for our publishers. Undoubtedly you already took necessary steps to understand your audience and your creatives are in place. Now it’s […]
Unless you slept under the rock for the last couple of years you know how important it is to promote your business with video. And you know how important it is to be present on every screen and every platform. We’ll talk about getting yourself to every screen (desktop, laptop, iPhone, Ipad, Android etc.) some other time. As for platforms we’ll stick with Facebook today. With potential Facebook Video viewing audience of 1.71 billion monthly active users, it’s easy to see why so many publishers are turning their heads exclusively to Facebook video. A plethora of options Facebook is offering […]
With just little over a month in with the latest player/platform release we are proud to announce a new outstream unit (In Video) and also support for banner fall back on the player level for all our PREMIUM subscribers and few minor bug fixes and changes that will fasten your work with our platform.
76% of B2B companies already use, or plan to use videos, as an effective branding / advertising / content marketing tactic. Cisco reported we can expect video to account for ‘69% of all consumer internet traffic’ in 2017. Right now video is the main way people get their kicks on the internet. And quite frankly, these days your business won’t be able to get far without a proper video marketing strategy, one which involves YouTube, Facebook and a third party video platform as well. As the past few years have proven, YouTube has become one of the primary tools for […]
Wouldn’t it be great if you could boost the results of campaigns you’ve already invested in, instead of having to start from ground zero all over again? Of course it would. Good thing video can help you do just that. From using video CTAs to guide prospects towards the next step in their content journey, to leveraging video analytics to improve performance mid-campaign. Video is a compelling way to engage your audience, build trust, show products and services, and generate leads, within seconds.
The Internet is predominantly about online videos these days. People have begun to express and share their thoughts almost entirely through online video form. No wonder most of industry experts and influncers consider video as one of top digital marketing trends you should be keeping an eye on in 2017. Furthermore, making video content has become straightforward and fun for users worldwide. The same thing is happening with B2B (business-to-business) and e-commerce, where more and more publishers are utilizing video as a means of growing their businesses — be they large or small.
2016 was an incredible year for BridTV. As the new year starts, we thought it would be nice to look back over past twelve months and see which of the BirdTV’s posts were the most popular ones. Even though we covered a great many topics from video platform updates and industry news, over SEO and social marketing tips and tactics, to general content marketing topics, we’ve focused much of our attention explaining what makes video content marketing a great tool for any business, big or small, and how can BridTV online video platform help you with it. Never mind the […]
The first video content marketing roundup of 2017. Nothing has changed in the ever-evolving world of video content marketing. We’ve kept our eye on the news and emerging trends giving you the hottest stories from the previous week. From social media marketing and SEO topics, over importance of video content marketing for every business to new tool of the week. These are the inspiring scoops, most of which offer cool tools, tips and tricks you can use to grow your e-business. Check them out!
Don’t get into your business mode yet! Year’s end brings a lot of joy to everyone and frankly, taking a day or two more relaxing won’t hurt your business in any way. Besides, being relaxed and all, might actually be the best state of mind for you to reflect on the year behind you and plan the year ahead of you. 2017 prediction roundup is here to help you out choosing the best course of action for your business by laying out what industry experts and influencers predict will work in 2017 for anyone’s business, big or small. This weeks […]