December 31, 2015

Happy New Year From Brid.Tv

Every end marks a new beginning. Keep your spirits and determination unshaken, and you shall always walk the glory road 🙂 With courage, faith and great effort, we hope you shall achieve everything you desire. As the New Year approaches us with hopes anew, here is to wishing you and your family a wonderful year ahead from BridTv. Happy New Year!
December 18, 2015

Prepare Your Player For The 2015 Holiday Season

Traditionally websites (give or take a day or two depending on the industry) have 10 days between the 12th and the 22nd to exploit their rise in traffic due to Christmas Holiday. You can expect a similar scenario this year except for one thing. This holiday season, more than half (54%) of holiday shoppers say that they plan to shop on their smartphones in spare moments throughout the day. It’s a simple stat that adds up to current trend of raising mobile browsing views and one that shows just how important is to have all your assets adjusted to mobile […]
December 16, 2015

We’ve asked industry people how will video marketing change in 2016

Stats show that 83% marketers stated they are using video. As they become more adept at marketing video with every passing month we’ve asked industry people what are the drastic changes and what are the similarities that they can imagine for a video marketer in 2016?
December 8, 2015

Trends That Will Dominate 2016

The end of the year is a great time to wrap up what you have done so far, check what’s being working for you in a year behind you and prepare your digital marketing strategy for a year ahead of you. As blueprint for your 2016 digital marketing strategy takes shape I thought about presenting you with what’s currently in focus of most marketers and spread out some predictions for the year 2016. Take the time over the holiday season to do the research and plan where your focus should be in next year and focus is, believe me, what […]
November 25, 2015

Skin Your Player For Thanksgiving

Thanksgiving is coming and you have narrowcasted your audience with video,  followed and applied best video marketing practices and worked thoroughly on your video SEO so what’s left!? Well, by now you should be aware that appropriate skinning of your video player can have a great effect on branding of your product.  80% of BridTv users say customized video player ensures branding and engagement! We’ve tackled the subject of engagement via quality video content and the simple fact that engaged viewers are more likely to share the videos on their social channels – read it here. Now, imagine if you […]
October 31, 2015

Skin Your Player For Halloween

We’ve talked extensively about the benefits of making a unique skin for your video player. Just last week it was mentioned as one of the perks on why should you use independent online video platform besides YouTube and FacaBook video. So, it really doesn’t come as a surprise that 80% of Brid.Tv users say customized player ensures branding follows their content wherever it is distributed! No better time to dress up your player than for the following holidays. So, why not start today with Halloween?
October 15, 2015

Don't Worry You Are Already Using An HTML5 Player With Brid.Tv

Chrome Pauses Flash On October 1st, Chrome paused Flash-based advertising or peripheral content. That practically means all video consumers now have to manually click on video players smaller than 400×300 pixels to enable playback. Google Chrome is a very popular web browser, stats show around 50% of internet consumers are using this browser. Regardless of its popularity, users have not been fully satisfied with its effect on their notebook’s power consumption, and they blame mainly Flash content for that. This is why Google has come up with a solution for Chrome to automatically pause ‘nonessential’ Flash content.
September 25, 2015

Mobile Video Stats in 2015

Mobile devices are becoming the first thing people look at when they wake up and the last thing they see before going to sleep. Currently, figures show there are 3.65 billion unique global mobile users, and around 50% of the world is connected to a mobile phone. For all marketing experts and advertisers those figures only mean one thing – mobile users are a target as the perfect niche throughout every company’s content marketing campaign. But if you are not convinced yet, here are more pieces of evidence of the mobile video domination you need to go through:
September 23, 2015

Top Questions B2B’s Should Be Asking When Creating a Video Marketing Strategy

Video plays an important role in B2B sales and marketing plans in all business spheres nowadays. Around 64% of consumers are more likely to buy a product after watching a video about it. When it comes to online promotion, visitors who view videos stay on websites an average of 2 minutes longer than those who don’t view videos. Here are the top questions marketers should be asking themselves before they start generating their video marketing content:
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