Unblock VAST and VPAID 2.0 Video Ad Revenue With AdIQ
by | Mar 6, 2017 | Editorial, Platform Updates, Video Industry News | No Comments

Adblock Recovery Solution ADIQ

Ad blocking is a serious threat for ad supported video businesses today. There were 615 million devices blocking ads worldwide by the end of 2016, 62% (308 million) of those mobile. On average ad blockers are costing publishers up to 30% of their ad revenue. The obvious need for an effective Adblock recovery solution led to making of ADIQ, Brid’s proprietary ad de-blocking tech.

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Brid Video Platform Update
by | Mar 2, 2017 | Editorial, Platform Updates, Video Industry News | No Comments

Brid

It’s been busy here at Brid HQ these past couple of months so we have a lot to talk about. The main thing you may notice, besides enhancements to the core product and few market-specific solutions, is our new site redesign and new Brid video platform pricing plans.

What we did is up the amount of GB all our plans have available considerably. For starters, now it’s possible to achieve 3 times more bandwidth (depending on the plan). Did we also mention that the price is still the same!?

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Give Your Content More Attention With Video
by | Feb 9, 2017 | Editorial, Marketing, Video Industry News | No Comments

Give Your Content More Attention With Video

Wouldn’t it be great if you could boost the results of campaigns you’ve already invested in, instead of having to start from ground zero all over again? Of course it would. Good thing video can help you do just that. From using video CTAs to guide prospects towards the next step in their content journey, to leveraging video analytics to improve performance mid-campaign. Video is a compelling way to engage your audience, build trust, show products and services, and generate leads, within seconds.

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How Can Video Help Your B2B Efforts?
by | Feb 1, 2017 | Editorial, Video Industry News | No Comments

The Internet is predominantly about online videos these days. People have begun to express and share their thoughts almost entirely through online video form. No wonder most of industry experts and influncers consider video as one of top digital marketing trends you should be keeping an eye on in 2017. Furthermore, making video content has become straightforward and fun for users worldwide. The same thing is happening with B2B (business-to-business) and e-commerce, where more and more publishers are utilizing video as a means of growing their businesses — be they large or small.

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2016 Year in Review: Our Top Posts
by | Jan 17, 2017 | Editorial, Marketing, Social, Video Industry News | No Comments

2016 Year in Review: Our Top Posts

2016 was an incredible year for BridTV. As the new year starts, we thought it would be nice to look back over past twelve months and see which of the BirdTV’s posts were the most popular ones.

Even though we covered a great many topics from video platform updates and industry news, over SEO and social marketing tips and tactics, to general content marketing topics, we’ve focused much of our attention explaining what makes video content marketing a great tool for any business, big or small, and how can BridTV online video platform help you with it. Never mind the effort, you, the readers, decided what was most important to you.
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The First 2017 Video Content Marketing Roundup
by | Jan 10, 2017 | Editorial, Video Industry News | No Comments
Video Content Marketing

The first video content marketing roundup of 2017. Nothing has changed in the ever-evolving world of video content marketing. We’ve kept our eye on the news and emerging trends giving you the hottest stories from the previous week. From social media marketing and SEO topics, over importance of video content marketing for every business to new tool of the week. These are the inspiring scoops, most of which offer cool tools, tips and tricks you can use to grow your e-business. Check them out!

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2017 Predictions Roundup: Video Content Marketing Tactics
by | Jan 4, 2017 | Editorial, Marketing, Social, Video Industry News | No Comments

2017 Predictions Roundup: Video Content Marketing Tactics
Don’t get into your business mode yet! Year’s end brings a lot of joy to everyone and frankly, taking a day or two more relaxing won’t hurt your business in any way. Besides, being relaxed and all, might actually be the best state of mind for you to reflect on the year behind you and plan the year ahead of you. 2017 prediction roundup is here to help you out choosing the best course of action for your business by laying out what industry experts and influencers predict will work in 2017 for anyone’s business, big or small.

This weeks roundup is a selection of the hottest stories we picked up during the last couple of days. From trendy social media marketing and 2017 SEO topics, over importance of video content marketing in the year ahead of us. Inspiring scoops with tips and tricks you should consider using in your 2017 digital marketing plans.

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Digital Marketing Trends To Keep An Eye On In 2017
by | Dec 21, 2016 | Editorial, Marketing, Social, Video Industry News | No Comments

Digital Marketing Trends To Keep An Eye On In 2017With new marketing channels emerging seemingly every day, it’s a hard for marketers to keep up, exploit them all and stay ahead of the curve. However, even with so many different opportunities, problems we all face are still the same. According to HubSpot’s report on state of the Inbound, generating traffic and leads and proving ROI still are the leading challenges marketers face today.

As blueprint for your 2017 digital marketing strategy takes shape, and with Christmas just around the corner, it is time to wrap up this year with digital marketing trends you should be keeping an eye on, trends that currently are in focus of most marketers. Unlike in previous years, this time we’ve asked the same people that helped us demystify influencers and influencer marketing to share their thoughts on trends that will drive marketing in 2017.

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What Does It Take To Become An Influencer?
by | Dec 13, 2016 | Editorial, Marketing, Social, Video Industry News | No Comments

What Does It Take To Become An Influencer?Influencers. You can’t block ’em. You can’t ignore ’em. And they have legions of passionate fans they can activate. – Mark Schaefer

I’ve always thought that influencer marketing can be described as the love child of social media and celebrity star dust exclusive to B2C businesses. To be honest, I thank The Kardashians for that notion – for making me believe it and for making it popular.

During 2016, the term ‘influencer marketing’ has been around quit a lot on the B2B scene. A similar thing can be said for the term ‘content marketing’ a few years back, which is one of the hottest and most effective strategies for any business; big or small. Recently, we’ve experienced a significant traffic boost thanks to our Online Marketing Tactics Of Experienced Marketers, which got us thinking about the real, tangible power of the influencers.

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Get Your Video Player Ready For Christmas
by | Dec 12, 2016 | Editorial, Marketing, Video Industry News | No Comments

Christmas Video Player

Year in and year out websites (give or take a day or two depending on the industry) have 10 days between the 12th and the 22nd to exploit their rise in traffic due to Christmas Holiday. Last year ClickZ reported 54% of holiday shoppers say they plan to shop on their smartphones. With 51% of Online Video already playing on mobile devices today you can expect the number of mobile shoppers only to go up.
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