February 4, 2019

BridTV February 2019 Platform Update

Continually improving, constantly evolving and pushing video technology beyond conventional formulas.
January 18, 2019

BridTV January 2019 Platform Update: Improvements & Fixes

Dear Publishers, Following the busy Holiday season, the BridTV dev team emerges with a wide range of video platform and CMS updates. This time around, diverse features were incorporated, not the least of which is the powerful all-new AI matching service.
January 12, 2019

Video Analytics 101: Understanding Ad Performance With Detailed Error Reporting

Online video advertising has become an increasingly competitive playing field. Mind you, it is also highly lucrative business, should you play your cards right. Getting ahead in the online video market right now means you’re already fighting an uphill battle. Just know that you can make it through any battle if you are well-equipped. Your adversaries are most likely angling for the same thing you are, so how do you beat them? To have the edge over the competition, it’s vital to know exactly how to use video, because that’s the fastest way to reach audiences these days.
December 27, 2018

BridTV December Platform Update: Improvements & Fixes

Fresh from the BridTV core dev team, the latest Holiday video platform and CMS update pours a variety of interesting, new features, in addition to a variety of fixes.
December 26, 2018

BridTV: The Native Prebid Video Player

For quite some time now, BridTV has offered a variety of solutions and features for that give publishers an opportunity to monetize their videos. Widening the specter of opportunities with new and improved technologies, we are able to go beyond the norm once more. With the latest effort of our dev team, we have incorporated an all-new, handy, and seamless solution, that kicks Header Bidding into high gear, inevitably leading publishers to better fill rates and more. However, before we head into the core of the matter, let’s get the basics out of the way first.
December 12, 2018

Video Monetization Streamlined With Content Matching

With BridTV content matching publishers can obtain a pretty easy and straightforward system for incorporating videos on their respective pages without having the hassle of everyday content management.
December 10, 2018

How Mobile-First Indexing Simplifies Digital Marketing Strategies

In an increasingly crowded B2B scene it’s becoming more and more challenging to nail your business goals and achieve satisfying ROI, especially if you’re looking to cash in on the booming online video market. The online market is certainly shifting towards mobile. Recent research has shown that 58% of video viewing is being consumed through mobile, and, according to eMarketer, that number is going to rise 80% by 2020. For that reason, publishers and business owners should incorporate certain priorities when it comes to their respective websites. This mostly relates to fast load speeds, intuitive interface and so on. Properly […]
November 29, 2018

Modern-day Online Video Platform: The Overview

For the past few years, content creators and various online businesses have been pushing the boundaries in terms of what can be accomplished with online video. What’s more, video monetization has never been easier, albeit the digital marketing scene is constantly changing. Globally, online video platforms utterly dominate the current advertising world. During 2017 that market amounted to a $780 million and is now expected to go as far as $2580 million by the end of the year 2025. The situation is no different Stateside. What’s more, recent research indicated that the number of digital video users in the United […]
November 22, 2018

Turn Your WordPress Site Into A Video Blog With BridTV

These days quite a large amount of plugins are being used for various browsers and such. Mind you, plugins are equally important and popular for sites powered by WordPress. To put it as briefly as possible, plugins add to the functionality of software and technology you’re relying on in your everyday work. What’s really fascinating is that at this point, the usage of WordPress plugins has become incredibly widespread. It’s been noted recently that are over 50,000 free WordPress plugins available, and that’s just on WordPress.org. In addition, 19 of the best WordPress plugins are installed on over 1 million […]
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