December 27, 2018

BridTV December Platform Update: Improvements & Fixes

Fresh from the BridTV core dev team, the latest Holiday video platform and CMS update pours a variety of interesting, new features, in addition to a variety of fixes.
December 12, 2018

Video Monetization Streamlined With Content Matching

With BridTV content matching publishers can obtain a pretty easy and straightforward system for incorporating videos on their respective pages without having the hassle of everyday content management.
December 10, 2018

How Mobile-First Indexing Simplifies Digital Marketing Strategies

Find out what mobile-first means, and why it's crucial for your work.
November 29, 2018

Modern-day Video Platform: The Overview

What is BridTV anyway?
November 22, 2018

Turn Your WordPress Site Into A Video Blog With BridTV

These days quite a large amount of plugins are being used for various browsers and such. Mind you, plugins are equally important and popular for sites powered by WordPress. To put it as briefly as possible, plugins add to the functionality of software and technology you’re relying on in your everyday work. What’s really fascinating is that at this point, the usage of WordPress plugins has become incredibly widespread. It’s been noted recently that are over 50,000 free WordPress plugins available, and that’s just on WordPress.org. In addition, 19 of the best WordPress plugins are installed on over 1 million […]
November 15, 2018

Video Ad Strategies: Desktop vs Mobile

For several years, no matter how much the global online business scene shifts, the focus is always on video. Video quite simply beats all other formats. People use it to share ideas and projects and to express themselves creatively and artistically, while businesses (small, medium and large) continue down the path of growth by utilizing video. It has indeed become a powerful tool for marketers, an essential element for content creators and an invaluable component in almost every digital marketing strategy.
November 13, 2018

What is a video view?

So, you’re working with online video and it’s time to formulate your own business strategy. As any publisher or self-respecting marketer will tell you, nothing matters more than analytics or to put it a bit more clearly, data that’s based on an actual audience interaction. Since we’re in the realm of videos, there’s only one thing that matters here and that’s video views.
October 30, 2018

Supported Video and Audio Formats Reference

These days, hosting and encoding video files on your own is a lot easier than you think, especially with services and tools like the BridTV video player at your disposal. Should you opt to host or encode video files, you might want to check out the info we have below.
October 24, 2018

Native Outstream Unit

Ads are simultaneously the biggest nuisance for most website visitors and yet they remain the biggest source of revenue for most Internet publishers. Satisfying both sides of the spectrum at the same time may seem like an impossible task. Well, not anymore. Having a video ad placed in the heart of editorial content is extremely effective because it does not disrupt the user experience. For ad-supported video businesses, every impression counts. And with the rising complexity of digital advertising publishers are compelled to manage programmatic deals and maximize ad viewability in addition to creating quality content for their audience.
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